Welcome to Marketing Monday, where I give you tips and tricks for being your own content marketer. This week’s post is all about why and how to make sure your content is relatable.
I was watching Ellen DeGeneres’s Netflix special, “Relatable,” which is hilarious, and if you haven’t watched it yet, you should. It starts off with a story about a friend of hers asking her if she thinks she’s still relatable, now that she’s fabulously wealthy. The jokes go on from there, but (as with everything else) it got me thinking about content marketing. So I ask: is your content relatable?MORE +